(Tim Harford, author of The Undercover Economist Strikes Back) ... Red Review. Despite its unfortunate, jargony title, Cialdini’s book doesn’t contain the New Age rambling of a psychobabble guru.
He calls this crucial moment “pre-suasion,” and it falls before you make a request, ask a favor, present an argument, convince a client, bargain over price, seek a raise or propose marriage. In 1984, a book by unknown psychologist Robert Cialdini purported to show the world the best way to influence people.
Amazon.in - Buy Pre-Suasion book online at best prices in India on Amazon.in. Pre-Suasion: A Revolutionary Way to Influence and Persuade By Robert Cialdini. Reviewed in … In Pre-Suasion, his first solo work since 1984, Cialdini adds a new take to the art of influence.
5.0 out of 5 stars This will keep you interested. Influence would become an international best-seller and help introduce the concept of social psychological analysis to a skeptical world. Here’s what you’ll learn about in this book review: – The keys to “priming” someone to give you the response you want—even when they have no idea it’s happening.
Pre-Suasion is well worth the long wait, and is destined to be an instant classic. Robert Cialdini: Pre-Suasion Summary Pre-Suasion is a book by Robert Cialdini that helps you to navigate the intricacies of the human mind and how words can pre-condition our mind, therefore affecting our decision-making.
Free delivery on qualified orders. * Belfast Book Review * He’s the same author who wrote the classic book Influence. Pre-Suasion is a kind of book that you pick to read a chapter and then spend time of digesting the information that the author has shared. Often credited with bringing social psychology into the mainstream, it has sold over 3 million copies and been translated into 30 languages. Pre-Suasion was named “Best Book of the Year by the Society for Personality and Social Psychology” This prize for a single outstanding contribution honors a book written by a psychologist that makes a distinctive and important contribution to the field by promoting an understanding of the science of social and personality psychology to the general public. What can you do to make people more likely to accept your proposals? Read Pre-Suasion book reviews & author details and more at Amazon.in.
His point is that the most successful sales professionals aren’t persuading in their actual ask.
“Pre-Suasion” is a 400-page mammoth with a gigantic list of references and notes, amounting to about half of the book. And, boy, the thrill ride that reader will enjoy! That’s the key question Robert Cialdini answers in Pre-Suasion: A Revolutionary Way to Influence and Persuade. They’re […] (Forbes) "A fascinating, fluent and original book from one of the giants of behavioural science." Although the author talks about specific instances and situations, the principles apply to a lot of different situations. In other words, a modern reader may get a better understanding of Cialdini’s classic, if he or she reads “Pre-Suasion” first. * Harvard Business Review * "[Both a] work of cutting-edge scholarship and an insightful guide to the strange working of the human mind, Pre-Suasion packs a good punch for business leaders who want to understand their customers." The book provides a vast catalogue of research and techniques, many of them marketing related." The book belongs on the shelf of anyone in business, from the CEO to the newest salesperson." Ask any marketing professional to list their “top 10 must-reads”, and you’d be hard-pressed to find one who doesn’t find space for Robert Cialdini’s Influence.